Insight Innovation Design
ABOUT
ME
A Northern Ireland native with a love of carrots, I moved to North America 6 years ago in pursuit of the bigger picture. As a trained designer, I’ve been taught to look at the world differently. Ultimately, I am seeking to understand what people are trying to do, and help them to do it better. I think it’s this imagination for curiosity that has naturally led me to build my design career; analyzing and evaluating user experiences determine insights, that enables me to provoke disruptive innovation.
My wealth of professional experience spans the spectrum of Industrial Design, Graphic Design and Project Management – working within retail design and advertising. Immersed in an agency environment, I’ve had the opportunity to expand my creative mind while juggling numerous projects and constantly delivering the highest grade work in fast-paced surroundings.
Most recently I sought out to pursue the next stage of my design career, returning to Carnegie Mellon to complete a Masters in Integrated Innovation for Products and Services. It is here that I’ve developed my toolkit further, collaborating with inter-disciplinary teams to discover and challenge situations and opportunities that may otherwise remain unnoticed.
During my downtime I like to travel and get into the great outdoors, cycling across the Golden Gate Bridge or playing touch rugby by the marina, and I just recently traversed Route 66 on my move out West. I find these new explorations and experiences allow me to perceive the world through a different lens and keep me inspired and creative.
I'm always on the hunt for new and exciting opportunities, from freelance opportunities to working for game-changing, innovative companies. Feel free to drop me a line and to see where it could lead us.
Hi, I am Mark
Conceptualize
Through translation and visualization of the brief, I develop solutions and concepts with multiple iterations.
Empathize
Deciphering the world in a fresh light, I notice new things and identify opportunities through multiple observations and inspirations.
Analyze
With the data collected, I gain an in-depth understanding and make sense of all the identified opportunities.
Visualize
Determining constraints and criteria allows development of a distinct creative brief that frames the fundamental design challenge.
Scrutinize
I get physical and create prototypes for testing and evaluation; failing often helps me improve and refine my ideas.
Realize
Communicating the chosen concept and delivering a product or service that is finalized, produced, and ready for launch.
MY
PROCESS
Check out My Story
MY
STORY
CARNEGIE MELLON : PITTSBURGH : USA
Masters of Integrated Innovation for Products & Services
Having trod away from the Product Design path, I decided to return to university to re-energize and re-focus, Pursuing a Masters focusing on Human centered design, in the Tri-Fecta of Engineering, Business & Design.
ANOMALY : TORONTO : CANADA
Senior Production Designer
An integral part of the Studio production team in this industry disrupting ad agency. Working in a fun, fast paced environment taught me how to juggle multiple projects while keeping on top of ridiculous deadlines.
EUROPTIMUM : TORONTO : CANADA
Production Layout Designer
EurOptimum gave me my first gig in North America and during my tenure I honed my skills mastering the Adobe Creative Suite and developing a keen eye for detail.
TRADEWOOD & Co : BELFAST : N.IRELAND
Design & Marketing
Initially employed as a freelancer, I stayed at Tradewood for 4 years (with a year backpacking hiatus in between), building brands and learning how to be a graphic designer in addition to my regular shift as a CAD monkey.
COVENTRY UNIVERSITY : COVENTRY : ENGLAND
Bachelor of Science Industrial Product Design
A split course between the school of Engineering and the school of Design, this course taught me my initial design and mechanical toolbox and set me out into the world.
2016
2015
2011
2007
2002